As we step into the autumn season, House of Baukjen is serving up a collection that beautifully marries style and sustainability. It shouldn’t be a surprise that we are huge fans of the brand here at Sustainably Influenced and the new AW24 range is a standout, featuring 99.4% responsible products—proving that looking good and doing good can go hand in hand. From luxurious feel-good fabrics to timeless basics, this collection is perfect for those who want to refresh their wardrobe while keeping sustainability as their focus! 

House of Baukjen, recently named the highest-scoring SME Fashion B Corp in the world, is now firmly positioned alongside sustainability giants like Patagonia. This recognition isn’t just a badge of honour—it reflects the brand’s dedication to responsible fashion, helping drive its impressive 23% annual growth rate since becoming a B Corp.

One of the most exciting developments in Baukjen’s autumn collection is its pioneering use of innovative dyeing technologies, created in partnership with Portuguese manufacturers. These new processes drastically reduce water and chemical use, ensuring that each piece is as kind to the planet as it is stylish. Alongside this, the brand is introducing the **BAUKJEN LAB**, a new line of low-impact, future-facing fabrics that are pushing boundaries in sustainable fashion.

Beyond its clothing, Baukjen is making waves with initiatives that put responsibility at the heart of everything it does. From workforce practices that promote work-life balance to its commitment to environmental management, the brand is ensuring a positive impact on both people and the planet.

Additionally, Baukjen’s Pre-loved, Rental, and Subscription services make it easier than ever to shop responsibly. Whether you’re looking to rent a statement piece or give a pre-loved item a new home, these services provide fashionable solutions that help minimise waste.

This autumn, House of Baukjen’s AW24 collection not only offers wardrobe staples but also sets a new standard for sustainable fashion. The brand is proving that conscious fashion can still be luxurious, stylish, and endlessly wearable. Let’s check out our faves…